BetKing Partners

BetKing Partners is the premier choice for high-volume media buyers and regional iGaming affiliates looking to monetize the explosive West African market, particularly in Nigeria. By combining massive local brand equity with seamless integration of regional mobile wallets like OPay and PalmPay, the program achieves exceptionally high click-to-FTD conversion rates. This program is best suited for established partners capable of driving consistent monthly volume, allowing them to leverage the brand's immense conversion power and stable, corporate-backed infrastructure

Program Highlights

Competitive Commission Structures: Offers a 25% starting Revenue Share tier based on Net Gaming Revenue (NGR), with customizable CPA and Hybrid deals available via individual negotiation Locally Tailored Payment Systems: Integrated with dominant regional networks, including OPay, PalmPay, and major Nigerian banks, ensuring friction-free deposits and withdrawals Corporate-Backed Stability: Operated by SV Gaming Limited, backed by Kingmakers and MultiChoice, providing robust corporate safety and minimizing counterparty payout risk Full Regulatory Compliance: Holds active licenses from both the National Lottery Regulatory Commission (NLRC) and the Lagos State Lotteries and Gaming Authority (LSLGA) Active Performance Quota: Maintains a strict 5-FTD-per-month inactivity clause; affiliates must refer at least 5 new depositing players monthly to prevent their commission rate from dropping to 0% BetKing is a highly disruptive sports betting and entertainment giant that has transformed Sub-Saharan Africa's gaming landscape since its launch in 2018. Operated by SV Gaming Limited and backed by corporate heavyweight MultiChoice, the brand commands massive retail and digital dominance across Nigeria. Supported by high-profile marketing campaigns and major local brand ambassadors, BetKing enjoys some of the highest brand trust and player recognition in the region, making it an incredibly easy sell for traffic conversion Built on a highly stable, enterprise-grade foundation, BetKing offers players a comprehensive suite of gaming options, including its flagship sportsbook, virtual sports, and online casino games. To safeguard affiliates against the seasonal volatility of the traditional sports calendar, the brand runs 24/7 virtual leagues, such as "Kings League," ensuring consistent year-round player activity. For affiliates operating at scale, BetKing Partners stands out as an essential institutional-grade gateway to West Africa’s most lucrative iGaming ecosystem