Gaming Affiliates
No S2S postbacks and 24-hour batch reporting limit real-time media buying; undisclosed admin fees dilute effective RevShare and negative-carryover terms are unconfirmed — negotiate deductions and high-roller isolation in a custom contract.
Editorial
UKGC-licensed and corporately stable with isolated per-domain tracking and no brand bundling, but the payout is diluted by undisclosed admin fees and there are no S2S postbacks. Best for compliance-first SEO and content publishers who can live with 24-hour reporting.
House Grade
Potential
Low
RevShare
On request
By negotiation
Monthly
No
Yes
Potential
Low
RevShare
On request
By negotiation
Monthly
S2S No / API Yes
Overview
Gaming Affiliates is best suited for digital publishers, SEO review sites, and content creators targeting safety-conscious, high-value audiences in the United Kingdom and Western Europe. It offers an exceptionally stable corporate foundation with rigorous UKGC and GDPR marketing compliance safeguards pre-built into its creative asset pipeline. While the 24-hour reporting latency requires adjustments for advanced programmatic media buyers who rely on instant optimization loops, the combination of isolated brand tracking, a modern no-negative-carryover policy, and high-converting Markor casino and Pragmatic Play bingo assets makes it a premier, low-risk choice for long-term regional monetization.
Program Highlights
- Tracking Platform: Built on the dependable RavenTrack software engine, which features secure document uploads, direct API data integration, and compliance filtering to block brand bidding violations.
- Flexible Deal Formats: Publishers can access tailored financial models including Revenue Share, Cost-Per-Action (CPA), and Hybrid arrangements upon application.
- Earnings Protection Policies: The network enforces No Brand Bundling, meaning player performance is strictly isolated by individual domain. Furthermore, an operational update in 2026 introduced a competitive No Negative Carryover baseline on standard routes to shield partner earnings from high player payouts.
- Attribution & Latency: Operates on a 24-hour batch data processing cycle without active real-time server-to-server (S2S) postbacks, prompting performance marketers to leverage robust API reporting for daily optimizations.
- Financial Settlements: Reliable monthly payouts are delivered via PayPal, Visa, and MasterCard with low, GBP-denominated minimum thresholds.
Gaming Affiliates (gamingaffiliates.com) is an active iGaming affiliate network and player acquisition marketplace launched in 2021. It operates as the dedicated affiliate engine for a selective portfolio of casino and bingo properties managed by Grace Media Limited. Grace Media originally took over these operations following the structural transition and asset migration of Nektan Holdings plc, successfully modernizing the ecosystem under a unified white-label licensing framework. The network holds top-tier regulatory credentials, including a United Kingdom Gambling Commission (UKGC) license (reference #57869) and a Gibraltar Gaming Operator License (RGL No. 125), establishing a highly secure foundation for traffic in strictly regulated markets.
The platform serves as a centralized hub promoting approximately 20 active managed casino skins operating on the advanced Markor Technology suite. Key flagship properties under its umbrella include Hot Streak Casino, Mayfair Casino, Belgravia Casino, Slots Rush, and PlayUK. Additionally, a major mid-2025 operational expansion broadened Grace Media's footprint into multi-vertical sports and bingo acquisition through a strategic partnership with Inter Group Partner Holding (IGP), adding fast-growing, UK-facing digital bingo brands like Panda Bingo and Bogof Bingo to its tracking inventory. This aggregation model reduces administrative overhead for publishers, allowing them to track multiple high-converting brands under a single interface.
Program Details
Verified Jul 2026Commission Type
RevShare, CPA Available, Hybrid Available
Payout Frequency
Monthly
Min Payout
50 GBP
Admin Fee
Yes
Negative Balance
Reset
License
Gibraltar, Malta (MGA), United Kingdom (UKGC)
Founded
2021
Software
RavenTrack
Target GEOs
Brands
Brands in the program (2)
2 casino brands running on this program are reviewed on CasinoMass:
Gaming Affiliates Reports (0)
Report an IssueNo reports filed against this program.
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