Hero Affiliates

Hero Affiliates is an ideal choice for iGaming affiliates, media buyers, and content publishers looking to monetize traffic across diverse international markets and gaming sub-niches. With a recognized multi-brand portfolio ranging from RPG-style casinos to crypto-ready platforms, the program delivers strong conversion potential for publishers who can supply steady traffic and navigate performance-based commission structures.
Program Highlights

• Tiered Revenue Commission: Offers progressive revenue sharing tiers ranging from 20% to 45% based on monthly Net Gaming Revenue (NGR), with custom CPA, hybrid deals, and sub-affiliate commissions available.
• No Negative Carryover Policy: Features a monthly balance zero-reset that prevents net losses from rolling over, subject to standard High Value Customer (HVC) ring-fencing clauses for individual monthly wins exceeding €10,000.
• Multi-Regional Brand Selection: Provides access to distinct brand formats tailored for Scandinavia, Europe, Japan, South Asia, and multi-currency crypto markets.
• Flexible Payment Methods: Processes monthly commission payouts using Bank Wire Transfer, Skrill, Neteller, Bitcoin/crypto, or direct player account transfers.
• Established Engine: Utilizes enterprise NetRefer platform software offering standard 30-day cookie windows and day-level analytics updates.

Hero Affiliates (also operating as Hero Partners) is the official affiliate marketing program for the online casino and sportsbook portfolio established by Hero Gaming, which was originally founded in 2013 as Casino Saga. The program manages campaigns for a diverse collection of digital gaming properties, including flagship gamified platforms like Casino Heroes, localized Asian properties such as CasiTabi, as well as Boom Casino, Simple Casino, and Bitdreams. Operating across Europe, Scandinavia, Asia, and Latin America, the network leverages Malta Gaming Authority (MGA) and Curaçao licensing frameworks to serve localized and international player cohorts.

The network's technical operations rely on the NetRefer affiliate tracking engine integrated with MAPS backend software, providing daily statistical reporting and multi-brand campaign tracking. Over its operational history, Hero Affiliates has navigated structural industry shifts, including the 2021 divestment of its Swedish B2C Speedy assets to operator Paf and the late-2023 consolidation of PlayBoom assets. These strategic adjustments have positioned the network as an adaptable program focusing on both fiat and crypto-friendly gaming properties.