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House Affiliates

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Closed May 2022: EMG Affiliates terminated all partner contracts with 48-hour notice. Naming clash with the unrelated Curaçao 'Aff. House Affiliates' (VipSlots) program.

Editorial

Program is defunct: active affiliate contracts were shut down and player equity terminated. No new-player tracking, no S2S, daily-only stats. Do not onboard; decommission any legacy links pointing to these brands.

House Grade

CProvisional
Earning
Potential

Low

True
RevShare

~30%

CPA

AM-negotiated

Payout

Monthly (20th)

Tracking

S2S No / API Yes

UKCanadaNew ZealandTier-1 (UKGC, Gibraltar)
✓ No NCO✓ Tier-1 LicensedRevShareCPA AvailableHybrid AvailableDefunct / ClosedAvoid
CLOSED
Provisional

Overview

House Affiliates is best suited for professional media buyers, SEO publishers, and affiliate networks looking to monetize compliant European and Commonwealth casino traffic. Choose this program if you require the stability of Tier-1 UKGC/Gibraltar licensing, low £50 payout thresholds, and a pure "no negative carryover" model that protects recurring earnings against big player wins.

Program Highlights

  • Competitive Baseline Commissions: Offers an introductory 30% Net Gaming Revenue (NGR) share for the first month, transitioning to custom tiered RevShare, CPA, or Hybrid deals upon manager negotiation.
  • Pure No Negative Carryover: Balances reset to zero automatically at the start of each month, fully insulating affiliates against high-roller jackpot wins.
  • Low Withdrawal Barriers: Low minimum payout threshold of £50 for e-wallets (Skrill/Neteller) and £150 for bank transfers, processed monthly around the 20th.
  • Tier-1 Target GEOs: Tailored for high lifetime value (LTV) traffic across regulated markets in the UK, Canada, and New Zealand.
  • Advanced Compliance Tech: Features RavenTrack S2S tracking, centralized creative management, and automated regulatory popups.

House Affiliates is a UKGC and Gibraltar-licensed performance marketing platform focused on Tier-1 regulated iGaming jurisdictions, including the United Kingdom, Canada, and New Zealand. Operating in strategic alignment with ActiveWin and parent operator Grace Media Limited, the program serves as the acquisition hub for a dedicated portfolio of online casino, slots, bingo, and sports betting brands—including Mango Spins, Hot Streak, Bogof Bingo, and BetMVP. Built on RavenTrack’s specialized tracking engine, the platform provides server-to-server (S2S) postbacks, secure attribution, and compliance tools tailored to strict regulatory environments.

To ensure operational and legal clarity for compliance teams, House Affiliates is distinct from similarly named offshore operations, such as the Curaçao-licensed "Aff. House Affiliates". Its UKGC-focused technical stack leverages automated terms re-acceptance popups, encrypted KYC document lockers, and two-way reporting APIs. This framework grants media buyers direct visibility into clicks, registrations, and deposits while insulating campaign operations against regulatory friction.

Program Details

Verified Jul 2026

Commission Type

RevShare, CPA Available, Hybrid Available

Payout Frequency

Monthly (20th)

Min Payout

150 GBP

Admin Fee

Yes

Negative Balance

Reset

Cookie Duration

Session-based

License

United Kingdom (UKGC), Gibraltar

Founded

2022

Software

RavenTrack

Branded Traffic

Forbidden

NGR Formula

NGR = Bets - Bad Debts - Chargebacks - Fraud - Licensing Fee - Other Fee - Payment Fee - Returned Stakes - Royalty Fee - Taxes - Wins

Target GEOs

United Kingdom

Brands

Bogof BingoHot Streak

Brands in the program (7)

7 casino brands running on this program are reviewed on CasinoMass:

4,285/mo
Target GEOs
CanadaNew Zealand
Software
Grace Media
4,120/mo
Target GEOs
AustriaCanadaFinlandGermanyIndiaIrelandNew ZealandNorway+1

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