Overplus Affiliates

Overplus Affiliates is an ideal choice for publishers, tipsters, and review websites focused on high-intent Italian gambling traffic. Backed by a financially robust operator with strong retention tools and cross-channel retail presence, the program provides a stable, highly converting option for long-term LTV monetization.
Program Highlights

• Target Jurisdiction: Operates exclusively within Italy under ADM regulatory oversight.
• Software & Analytics: Powered by the Income Access tracking platform, integrated with Fast Track CRM and Flows middleware.
• Commission Models: Negotiable CPA, Revenue Share, and Hybrid structures, plus a 5% to 10% sub-affiliate referral commission.
• Affiliate Friendly Terms: Features a strict No Negative Carryover policy that resets negative monthly balances to zero.
• Payment Conditions: Monthly payout schedule via Bank Wire Transfer or Skrill with a €200 minimum payment threshold.
• Dual Acquisition Model: Combines online affiliate traffic with physical retail cash top-ups via PVR locations.

Overplus (Overplus.it) is a regulated Italian online gambling and sports betting operator functioning under ADM GAD Concession 15200. Owned and managed by Vincitù S.r.l., a Naples-based gaming group generating over €1 billion in annual turnover, Overplus offers a Tier-1 compliant platform tailored exclusively to the Italian market. Its product portfolio covers sports betting, online casino games, poker via the Microgame network, virtual events, bingo, and digital lotteries.

Digital acquisition is driven through Pixelo Affiliates on the Income Access tracking platform, alongside direct hybrid partnerships like Imperial Deal. The brand enhances player lifetime value by leveraging real-time Fast Track CRM automated messaging and Flows data orchestration software. Additionally, Overplus integrates online conversions with a physical network of Punti Vendita Ricariche (PVR) venues and NovaPay payment processing terminals across Italy.