Rabbit Affiliates

Rabbit Affiliates should be approached with strong caution and is best avoided by most partners. Although its German/Danish (GGL/DGA) brands are fully licensed and the program offers no negative carryover and isolated per-brand accounting, its affiliate relations have deteriorated badly: GPWA carries multiple "unethical behavior" and "not responsive / closing accounts" reports documenting that Rabbit systematically deactivates legacy partner accounts under vague "low activity" clauses — without notice — while retaining the historical player databases and the recurring revenue they generate. Partners also report unanswered emails and broken password-reset systems. On top of this, an extremely dilutive Net Gaming Revenue formula (deducting taxes, licensing, royalty, progressive and admin fees) reduces the nominal 35% revenue share to an effective yield of roughly 14% in high-tax Germany. Existing partners should review their ledgers and consider migrating; new partners should not rely on this program for durable income.

Program Highlights

• Software Engine: Built on the MyAffiliates enterprise platform, offering API reporting integrations and S2S postback capabilities paired with 24-hour batch data updating.
• Commission Framework: Offers a nominal flat rate of 35% monthly Net Gaming Revenue (NGR) share, bespoke CPA/hybrid options for volume media buyers, and a 5% sub-affiliate referral override.
• Publisher Protection Terms: Enforces a strict no negative carryover policy (resetting monthly deficits to zero) and brand ring-fencing to prevent negative balances on one casino from offsetting positive earnings on another.
• Payment Protocols: Executes monthly commission payouts via Bank Wire Transfer with an accessible €100 minimum payment balance.
• Operational Considerations: Extensive NGR deductions (local gaming taxes, platform royalties, admin fees) compress effective payouts in high-tax markets, while enforcement of low-activity terms requires publishers to maintain continuous player acquisition.

Launched in 2015 and operated by Rabbit Entertainment Ltd., Rabbit Affiliates is an enterprise iGaming partner program built to market a diverse portfolio of European online casino brands. Its flagship offerings include well-recognized casino destinations like Lapalingo and Lord Lucky, alongside specialized regional properties such as SpilDanskNu Casino, TIGER SPIN, and Elcarado. The program acts as a centralized publisher platform, enabling partners to monetize slot libraries and live casino products across multiple distinct destinations through a single administrative account.

The platform operates primarily within regulated Central and Northern European traffic corridors, maintaining strict regulatory compliance under the Common Gaming Authority of the German States (GGL) and the Danish Gambling Authority (DGA). Having historically operated under a Malta Gaming Authority (MGA) framework, Rabbit Affiliates pivoted to localized licensing to adapt to evolving national regulations across Tier-1 European markets. This focus provides publishers with compliant monetization channels specifically optimized for German and Danish player demographics.