
Session-only cookie credits first-session conversions only (weak for multi-visit SEO/comparison traffic); no crypto payouts, and NGR nets taxes/admin/payment fees.
Editorial
Tier-1-regulated (MGA/Ontario/Germany), award-winning casino program (Wildz, Wheelz, Spinz), 25-40% RevShare, no negative carryover and reliable payouts. Strong for regulated EU/CA traffic — but the session-only cookie favors direct conversion over multi-visit SEO, and there's no crypto payout.
House Grade
High
~25%
By negotiation
Monthly (by 15th)
Yes
Yes
High
~25%
By negotiation
Monthly (by 15th)
S2S Yes / API Yes
Rootz Affiliates is a dependable, Tier-1-regulated (MGA, Ontario, Germany) casino program best suited to media buyers and publishers with engaged player bases across regulated European and North American markets. Its edge is high-converting proprietary brand funnels (Wildz, Wheelz, Spinz) paired with genuinely partner-favorable terms — no negative carryover, single-brand accounting and no activity quotas. Two structural caveats matter: a session-based cookie that only credits conversions in the initial click session (a real drawback for multi-visit SEO and comparison traffic, where players rarely convert on the first visit), plus NGR tax/admin/payment-fee deductions and no direct cryptocurrency payouts. For partners who can convert on the first click, it is a stable, award-winning choice for long-term player LTV.
Rootz Limited, established in 2018, is a Malta-based iGaming operator known for its technological self-reliance and proprietary Player Account Management (PAM) platform. Operating across Tier-1 regulatory frameworks—including the Malta Gaming Authority (MGA), Germany's GGL, and Ontario's AGCO—Rootz powers five core casino brands: Wildz, Caxino, Wheelz, Spinz, and Chipz. Each asset is specifically engineered to convert distinct consumer segments, from casual micro-depositors on Caxino and celebrity-anchored gamified experiences on Wheelz, to live-streaming slot hubs on Spinz and instant Pay N Play funnels on Chipz.
The Rootz Affiliates program runs on the Cellxpert management engine, providing real-time analytics, server-to-server (S2S) postback tracking, dynamic sub-ID parameters, and gated API access. Commercial compensation relies primarily on a tiered Net Gaming Revenue (NGR) Revenue Share model scaling from 25% to 40%, alongside bespoke CPA and Hybrid structures available upon approval for verified traffic sources. Commission payouts are processed on a monthly schedule by the 15th of each month via Bank Wire or Skrill.
Commission Type
RevShare, CPA Available, Hybrid Available
Commission Details
RevShare 25-40%
Payout Frequency
Monthly (by 15th)
Min Payout
50 EUR
Admin Fee
Yes
Negative Balance
Reset
License
Malta (MGA)
Founded
2018
Software
Cellxpert
Branded Traffic
Forbidden
NGR Formula
NGR = Bets - Admin Fee - Bonuses - Payment Fee - Taxes - Wins
Target GEOs
Restricted GEOs
Brands
7 casino brands running on this program are reviewed on CasinoMass:
No reports filed against this program.
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