WOW Partners

For affiliates looking to promote highly gamified, localized iGaming brands with flexible crypto and fiat options, WOW Partners provides a modern, centralized promotional platform. It's an ideal fit for marketers targeting wide geographic regions — including Tier-2 and emerging markets — who want highly customizable Revenue Share, CPA, or Hybrid deals without the burden of negative carryover.

Program Highlights

• Commission Structures: Nominal Revenue Share tiers from 35% to 60% (effective yields ~26.25%–45% after a 25% admin fee), plus custom CPA up to €500, Hybrid options, and a 5% sub-affiliate commission.
• Platform & Tracking: Powered by ReferOn — automated S2S postback tracking, daily performance updates (~11:00 GMT, not real-time), a standard 30-day cookie window, and a zero-negative-carryover policy.
• Brand Portfolio: Flagship SGCasino, the capybara-themed Spinbara, comic-inspired Allyspin (with the €1M "WonderPot" progressive jackpot), plus dedicated crypto platform BTCPlay and brands like Wazamba, BoaBoa, BankonBet, Legiano, Cadoola.
• Payments & GEOs: Monthly Net-20 payouts (€100 minimum) via Bitcoin, Bank Wire, Skrill, or Neteller; markets include Germany, Canada, Finland, New Zealand, and Japan.

Company Overview

Founded in 2023 by Guy Tsur and Samson Rcheulishvili, WOW Partners is a privately held, multi-brand casino and sportsbook affiliate program. It runs on the ReferOn tracking system (migrated from NetRefer) to streamline reporting and automate cryptocurrency payout workflows, and became a GPWA Platinum Sponsor in late 2024. To maintain broad international reach it relies on Tier-2 split licensing (mainly Curaçao, with Anjouan for Spinbara), which lets it accept registrations across Europe, North America, and Asia-Pacific but offers limited regulatory protection.

While WOW Partners presents modern technical strengths and diverse promotional assets, prospective affiliates should be mindful of contractual risks. The mandatory 25% admin fee directly reduces payout yields, and public forum history shows affiliates have disputed aggressive internal deductions on sports betting that produced negative Net Gaming Revenue calculations within a billing period. Secure written NGR/fee definitions and clarify sportsbook turnover-fee treatment and any cross-brand bundling before scaling.